
Digital Marketing
Motion Graphics & Digital Storytelling
Showcased high-fidelity 2D and 3D motion graphics for B2B digital storytelling.
The Challenge
Delivering technical, concept-driven animations that clearly communicate complex processes while maintaining visual clarity, narrative flow, and high production quality across multiple software tools.
Role & Solution
Role: Motion Graphics Designer & Storyboarder
- Developed detailed frame-by-frame storyboards and style guides to define flow, timing, and visual consistency
- Executed polished 2D animations in After Effects, emphasizing fluid transitions and kinetic typography
- Integrated 3D assets from 3ds Max into After Effects for dynamic, high-fidelity motion visualizations
Key Outcomes
Storytelling
Conceptual Design Focus
Clear Narrative Flow
Animations guided viewer understanding and engagement
Multi-Tool Integration
Seamless combination of 2D and 3D assets for polished final deliverables
This short motion graphic was created for Adamson to celebrate the holiday season. Inspired by the brand’s signature speaker hexagon texture, I transformed the pattern into a festive composition — shaping it into ornaments and forming a Christmas tree nestled within a speaker. The result is a subtle blend of brand identity and seasonal spirit, wishing everyone a joyful and creative holiday
This logo reveal was created for Citrus + Sage Marketplace as part of their brand launch. The animation combines the brand’s key visual elements in a clean and cohesive way, integrating them around and within the logo to build anticipation and reveal the final mark. The result is a simple yet elegant motion piece that reflects the brand’s fresh and modern identity.
This short motion graphic was created for Buskro, showcasing their services through a clean and cohesive visual story. Using their existing set of corporate icons, I developed a consistent visual language and animated flow that reflects their brand identity. The piece concludes with a dynamic brand reveal, tying the motion and visuals together into a clear, professional presentation of what Buskro offers.
This kinetic typography piece was created during my time as a student at Seneca College. Inspired by Bill Nye the Science Guy, the project focused on translating his energetic personality and educational spirit into motion, using rhythm, timing, and type to capture his signature enthusiasm for science.
This 3D logo reveal was created as a project in 3ds Max, inspired by the vibrant energy of Canada’s Wonderland. I aimed to capture the park’s excitement and playful spirit by designing a dynamic roller coaster sequence featuring a maple leaf — a key element of the Wonderland logo — riding along the track. The result is a fun, motion-filled reveal that reflects the thrill and atmosphere of the park experience.
High-Level Impact
Proficiency in motion design is critical for modern multi-channel marketing. This expertise ensures the ability to create high-impact, professional video assets quickly, significantly reducing reliance on external studios for digital content.
