Healthcare Marketing & Sales Enablement
Arian Darman: Sales Enablement & Healthcare Marketing
Created technically accurate, visually compelling sales collateral for the healthcare B2B sector.
The Challenge
Sales teams lacked comprehensive, accurate, and engaging collateral to effectively communicate high-value medical equipment benefits to hospital administrators and clinical staff.
Role & Solution
Role: Visual Strategist & Collateral Producer
- Developed modular print collateral (brochures, data sheets, quick-reference guides) customizable for specific pitches
- Produced OOH and tradeshow visuals translating complex technical information into high-impact graphics
- Collaborated with medical and technical teams to ensure 100% accuracy in all product specifications and clinical claims
Key Outcomes
16–20%
Increase in Client Engagement
Modular
Flexible Collateral System Delivered
Technical
Accuracy Achieved
High-Level Impact
By standardizing assets and managing production quality, the brand achieved higher recognition in the market and significant long-term savings in production costs.
Portfolio 